B2C Pricing Solutions
Leverage competitive and consumer insights to optimize pricing, promotions, and markdowns in a fast-changing market environment across all channels
Consumer-goods companies and retailers are experiencing high levels of competition, with clear winners and losers. In such a competitive environment, getting pricing, markdowns, and promotions right across all brands and channels is critical to survive and thrive.
Periscope’s B2C Pricing Solutions provide accurate product and market data, competitive intelligence, and data-driven consumer insights to effectively set and adjust prices, implement a successful markdown strategy, and optimize promotion spending across all products and channels throughout the entire product life cycle.