Consumer Packaged Goods Insights

Featured Insights

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Article

Connecting for growth: A makeover for your marketing operating model

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Pixelated beauty portrait of a woman on a pale blue background.
Fortune or fiction? The real value of a digital and AI transformation in CPG
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 Two women sitting outside at a restaurant eating lunch
An update on US consumer sentiment: Consumer optimism rebounds—but for how long?
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Asian men are choosing to buy in the supermarket
An update on consumer sentiment in Asia-Pacific
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Three mature women enjoying gelato and sharing a laugh during their holiday in Italy.
An update on European consumer sentiment: Steady spending over the summer
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Podcast

McKinsey on Consumer and Retail Podcast
Collection

McKinsey on Consumer and Retail Podcast: Insights from experts on business and management

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MORE INSIGHTS

Close-up image of a woman putting a bottle into her shopping basket while shopping in a supermarket.
Podcast
Portfolio and performance: Priorities for CPG leaders
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Grocery shopping basket
Article
Understanding the price tag on decarbonization: How to offer net-zero products at low costs today
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